Hida Pavilion

PROGRAM_ Retail
CLIENT_ Hida Woodwork
AREA_ 550 SQM
STATUS_ Complete
CONTRACT_ Exhibition
CREDITS_ Assoc. K.Ma

The Hida region is one of the most recognized places in Japan for woodworking traditions. Located in the center of the country in Gifu Prefecture, its wood crafting history began 1,300 years ago. This exhibition aims to explore the heart of Japanese craftsmanship and aesthetic sensibility through the ever-present artistry represented in traditional Hida woodcraft techniques and products from its forests, from contemporary chair designs to fragrant aroma oils.

The design is organized around four core principles as embodied in the work of Hida Sangyo, one of the oldest furniture manufacturers in Japan, founded in 1920.

The central ideas include coexistence with the forest (Forest), consideration of inherent human needs (Human), legacy cultivated through time (Time), and continuous refinement of craft (Craft).

Together, they have contributed to the rich history of woodcraft in the Hida region.

The craftsmanship has become synonymous with the age-old skill of the Hida region, and, yet, the brand continuously seeks new methods of design and production. In contemporary times, there is continual  engagement and blending of Western aesthetics with a Japanese style.

The resulting pieces speak to a global audience and foster innovation while retaining the core principles of Japanese craftsmanship.

The design concept and expression provides an opportunity to experience the current progress of this journey through contemporary furniture and lifestyle objects, while enjoying the charm and soulfulness of wood and the ever-evolving aesthetic of Japanese craft.